Microsoft Tries to Save Cortana By Separating It From Home windows

Microsoft Cortana app screenshotMicrosoft Retailer/Microsoft

It appears Microsoft is making an attempt a brand new method to avoid wasting Cortana, it’s not-so-popular voice assistant.

Even though Microsoft’s flagship voice assistant is built-in to Home windows 10, Cortana hasn’t been in a position to share the identical degree of success as different voice assistants like Siri, Alexa, and Google Assistant. However which will change with Microsoft’s newest determination. Based on The Verge, Microsoft has launched a beta model of a standalone Cortana app for Home windows 10 PCs through the Microsoft Retailer.

And as Engadget notes, Cortana’s evolution right into a standalone app for Home windows would make it simpler for Microsoft to rapidly replace its voice assistant with new options. A Cortana app separate from the Home windows OS might give the struggling voice assistant room to develop (and grow to be extra aggressive) since Microsoft could be free to push updates extra often. However whereas this isn’t the primary time Microsoft has tried to assist Cortana with its reputation, adjustments like separating it from the search bar perform, whereas useful, hasn’t actually achieved a lot to encourage its utilization.

And Microsoft does must up Cortana’s recreation. Based on a current survey, performed by Microsoft, Cortana ranked final in utilization in comparison with its rivals, with solely 19% p.c of the survey respondents saying that that they had interacted with Cortana. As well as, Amazon’s Alexa app for Home windows was lately refreshed with a hands-free entry characteristic. A standalone Cortana app could also be Microsoft’s reply to different, extra well-liked voice assistants like Alexa making their approach into Home windows 10.

The Cortana app’s look within the Microsoft Retailer might additionally point out that Microsoft may very well be gearing as much as supply future variations of Home windows with out Cortana altogether. Particularly since a standalone app, as Engadget notes, would permit Home windows customers to uninstall or set up Cortana at will. If that’s the case, it appears Microsoft is prepared to threat dropping Cortana’s standing as a local voice assistant for an opportunity to be the following Alexa or Google Assistant.

The Cortana app is accessible to obtain through the Microsoft Retailer. It’s price noting that this beta model is just accessible for Xbox One and Home windows 10 units operating model or greater.

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